The rise of plant-based alternatives is unstoppable. Fortunately, there are many products available on the market today, but consumers risk becoming confused. We are pleased to share with you our response to the growing need for quality meat alternatives. Mopur® is a new food concept capable of offering a balanced dietary response to the growing demand for consumer health and wellness. An excellent source of nutrition for those who choose to follow a vegetarian lifestyle or simply want to try a real meat alternative. A good, genuine and nutritious plant-based substitute. Browse our catalog to discover all our vegan products.
Plant proteins vs animal proteins
Can you survive without meat? More and more food ingredients are being used in the production of plant-based substitutes; this reflects technological and innovative evolution and the growing demand from consumers for high-quality meat alternative products.
You don't have to be vegan to appreciate foods rich in protein but totally plant-based. Many foods we habitually consume, such as nuts and grains, naturally contain protein. Today we discover that we have placed too much emphasis on meat consumption, particularly cured meats, fried meats and meats from animals raised on high-fat feeds enriched with hormones.
Meat, as we know, is rich in many essential nutrients our body needs, such as proteins, iron, zinc and B vitamins; which is why proper dietary planning is essential when deciding to follow a vegan diet or vegetarian diet. Fortunately, there are several plant-based alternatives that can fill any nutritional gaps resulting from eliminating meat from your diet.
By incorporating some highly protein substitutes into our dietary routine, we can easily meet nutritional requirements even during a vegan or vegetarian diet. Not only that, but these plant-based substitutes can also provide additional nutrients that are difficult to find in meat, such as probiotics, antioxidants, vitamins and minerals.
Plant-based meat alternatives
There are many reasons that lead us to consume plant-based alternatives even if we are not following a vegan or vegetarian diet. Eating less meat, as we know, helps both our health and the environment, and the rise of plant-based alternatives is now unstoppable. However, the numerous meat substitutes found on the market today make it difficult to choose and end up confusing the consumer. So what to choose? What are the best plant-based substitutes? Let's try to clarify.
- Tofu, a staple food of Asian cuisine for centuries, has now become a staple in vegetarian diets. Taken individually it is quite neutral in taste, but it is perfect when cooked with other more flavorful ingredients. It is made similarly to cheese: soy milk is coagulated, after which the curd that forms is pressed into blocks.
- Tempeh is a fermented soy product. Soybeans are grown and subsequently transformed into consumable portions. Unlike tofu, which is made from soy milk, tempeh is made from the entire soybean pod and therefore has a different nutritional profile.
- Just like tempeh, Natto is derived from fermented soybeans, it is a product with high probiotic and nutritional content: it contains calcium and iron, fiber, vitamins K2 and B2. It is gluten-free.
- Textured Vegetable Protein (TVP) is a highly processed substitute obtained from processing soy flour, from which the fatty matter is removed using solvents. The final result is a product rich in protein and low in fat. The product is found on the market in various forms such as cubes or nuggets.
- Seitan, also nicknamed 'wheat meat', looks very similar to meat but is actually a plant-based food obtained from processing wheat. It is made by separating the protein part of wheat flour, gluten, from starches and bran, in a water filtering process. Seitan is dense and chewy, with a delicate taste. It is often flavored with soy sauce.
- Mushrooms are an excellent, completely natural meat alternative. They have the advantage of being low in calories and low in saturated fats, iodine and gluten. They are also rich in fiber, vitamin C and D and minerals.
- Nuts and seeds are rich in healthy fats, fiber, vitamins and minerals; so it should not be surprising that increasing the intake of these foods can keep cholesterol levels and cardiovascular risk under control.
- Although Jackfruit has been used for centuries in Southeast Asian cuisines, only recently has it become famous as a meat substitute. It is the largest tree fruit in the world, a tropical fruit with yellow, sweet pulp, with a delicate fruity flavor similar to pineapple. It has a chewy texture and is often used in BBQ sandwiches as a pork substitute.
- Legumes are excellent sources of plant proteins, among the best known are: beans, peas, broad beans, chickpeas, lentils, soybeans, lupins, peanuts, grass peas, pigeon peas and carob. Each legume has a different flavor from the other, so they can be prepared 3/4 times a week experimenting with various recipes.
Mopur®: a revolutionary event in the vegan meat industry
What if I told you that an innovative product, unique in its kind, ideal for filling veg sandwiches and much more, derives from legumes? To look at it, it looks like a typical Italian cold cut - Bresaola - but it is actually a completely plant-based and healthy product.
We are pleased to share with you our response to the growing need for quality meat alternatives. Mopur® is a new food concept capable of offering a balanced dietary response to the growing demand for consumer health and wellness. An excellent source of nutrition for those who choose to follow a vegetarian lifestyle or simply want to try a real meat alternative. A good, genuine and nutritious plant-based substitute. The entire line is produced in Italy with 100% Italian ingredients: GMO-free, hydrogenated fats, preservatives.
Mopur® is a production process that involves the use of different flour combinations (wheat and chickpeas or wheat and lupins). The sourdough, protagonist of the production process, gives the products distinctive characteristics: captivating flavor and aroma, unique consistency and excellent sliceability. It is composed of a dough of flour and water acidified by a complex of yeasts and lactic acid bacteria that are able to start a natural fermentation. This process, during the resting phase of the dough, consists of a series of biological activities, through which fermentation is activated which constitutes a salient and characterizing part of production.
During fermentation, substances develop in the dough that determine the aroma, shelf life and, even more importantly, give the product a pleasant taste. These particular phases of the production process give Good&Green products their characteristic nutritional and aromatic properties. The result of the biological evolution of the dough on the one hand requires longer fermentation times, but on the other hand allows obtaining products with characteristic sensory properties.
In particular you get:
- a characteristic flavor and aroma
- a unique consistency
- excellent sliceability
- longer preservation times
These characteristics therefore bring considerable nutritional benefits and make Good&Green plant-based cold cuts a nutritious, light and versatile dish, suitable for everyone!
It is a low-calorie food with high protein content (34%), with a very low fat content (maximum 7%) and obviously cholesterol-free. It also contains a high amount of potassium and is low in sodium.
The commitment to consumers begins with the careful selection of safe and controlled organic ingredients and continues with rigorous testing at all stages of production. For a healthy, tasty and natural product... simply to LOVE!
Unique in its kind, Mopur® Good&Green is available on the market already sliced in convenient trays - 90 g format with 120 days expiry or in 2 kg loaves for the HO.RE.CA sector, where the shelf life reaches 365 days.
Mopur®, the goodness you don't expect
Good&Green includes a beautiful range of products made with natural ingredients, capable of offering a balanced dietary response to the growing demand for consumer health and wellness.
- SMOKED: Its aroma is incomparable. Smoking refines the aroma, giving a distinctive flavor and velvety consistency. It's the most appetizing!
- WITH PEPPER: Spicy taste and intense aroma for those seeking bold flavors. It's the most lively!
- WITH TRUFFLE: The passion and continuous search for excellence has led to the development of the flagship product for true gourmets, with an intense and characteristic taste. It's the most sought after!
- WITH LUPIN: It stands out for its warm golden reflections, it is a delight for true connoisseurs. Appetizing, ideal for those seeking an exquisite taste. It's the tastiest!
- SPICED: The perfected aromatization with the best spices teases and gives a pleasant sensation, persistent on the palate. It's the boldest!
- WITH TURMERIC AND GINGER: Sweet aroma contrasted by the pungent note of spices in the aftertaste. It's the most sparkling!
- DELICATE: Pleasantly soft and balanced. With a fine flavor, it is distinguished by its intense tonality and pleasant compactness. It's the most balanced!
Benefits of Mopur®
Its molecular composition makes it suitable for low-calorie and diabetic diets (low glycemic index). Thanks also to the fermentation processes to which it is subjected, it is a light product and therefore highly digestible. Mopur® Good&Green has prebiotic characteristics, in fact favoring the proliferation of good intestinal bacterial flora. By integrating cereal proteins with legume proteins, it has many noble proteins and consequently essential amino acids. It is also a hypotensive food due to the notable presence of potassium and the very low concentration of sodium. Therefore suitable for the diet of heart patients and hypertensives.
In summary, per 100 g of Mopur®:
Get inspired by our vegan recipes
These plant-based meat alternatives are easy to prepare, incredibly versatile and even more affordable than some types of meat, making them an excellent addition to any type of diet. Are you looking for some ideas for a light and healthy snack? Below is a very simple recipe to get inspiration from:
Vegan snack recipe: Friselle Ghiotte
Preparation time: 15 minutes
Product used: Mopur® Good&Green with Pepper
Ingredients:
- Pepper flavored sliced meat
- Friselle (wholemeal or Kamut)
- Vegan spreadable cheese - Mozzarisella
- Avocado
- Lemon
- Pepper
- Hemp oil
Preparation
Moisten the friselle in warm water, dry and pour a drizzle of hemp oil over them. Peel the avocado, cut it into thin slices and sprinkle it with a few drops of lemon to prevent it from turning black. Spread the fresh vegan cheese on the friselle, place the avocado slices and a couple of slices of plant-based cold cuts on them. Sprinkle with pepper to taste.
Also delicious on pizza or focaccia, in the oven it becomes crunchy and goes very well with Mozzarisella products - another high quality line introduced with previous publications.
As can be seen from the article, Mopur® Good&Green is a winning combination of taste and health. Order it now to offer your customers the best plant-based protein substitute currently on the market! We are at your disposal for any additional information.

